Every Door Direct Mail (EDDM): The Complete USPS Guide (2026)

Every Door Direct Mail is one of the most searched direct mail programs in the country — and for good reason. USPS designed EDDM to make saturation mailing accessible to any business, from pizza shops to real estate agents, without needing a mailing list or individual addresses.

But there's a lot of confusion about how EDDM actually works, what it costs, what sizes qualify, and whether it's the right move for your situation. This guide covers all of it.

I've sent hundreds of thousands of pieces of direct mail for real estate investing, and I'll give you an honest breakdown of when every door direct mail makes sense — and when you're better off with targeted direct mail instead.

What Is Every Door Direct Mail (EDDM)?

Every Door Direct Mail (EDDM) is a USPS marketing mail program that lets you send mailpieces to every residential address (or every address, including businesses) on selected postal carrier routes — without purchasing a mailing list, printing individual addresses, or obtaining address data.

Here's the core concept: instead of mailing to specific people, you mail to specific areas. You choose carrier routes based on ZIP codes and basic demographics like household income, average age, and household size. Then USPS delivers your mailpiece to every single door on those routes.

The program was introduced by the United States Postal Service to help local businesses reach nearby customers affordably. It eliminates two of the biggest barriers to direct mail:

1. No mailing list required — You don't need names or addresses
2. Deeply discounted postage — As low as $0.197/piece (BMEU) or $0.223/piece (Retail)

EDDM is used by restaurants, dentists, home service companies, real estate agents, retail stores, political campaigns, and yes — some real estate investors.

Who Is EDDM Designed For?

Every door direct mail works best for businesses with a geographic service area and a broad customer base. If virtually anyone in a neighborhood could be your customer, EDDM is a strong fit.

EDDM is ideal for:

• Local restaurants and retail stores
• Home service companies (HVAC, plumbing, landscaping, roofing)
• Real estate agents doing neighborhood farming
• Dentists, chiropractors, and local medical practices
• Auto repair shops and car dealerships
• Political campaigns and community organizations

EDDM is less ideal for:

• Real estate investors targeting motivated sellers
• B2B companies with narrow audiences
• E-commerce businesses without a local footprint
• Anyone who needs to reach specific property owners

The distinction matters. If you're a real estate investor looking for absentee owners, tax delinquent properties, or pre-foreclosure leads, EDDM sends your mail to hundreds of people who will never sell to you. More on that comparison later.

How EDDM Works: Step-by-Step

The every door direct mail process has seven main steps. Here's a complete walkthrough from account creation to delivery.

Step 1: Create a USPS Business Account

Go to gateway.usps.com and create a free USPS.com Business Account. This is separate from a personal USPS account. You'll need your business name, address, and contact information.

If you already have a USPS.com account, make sure it's a Business Account — personal accounts can't access the EDDM tools.

Step 2: Search ZIP Codes with the EDDM Online Tool

Navigate to eddm.usps.com (the USPS EDDM Online Tool). Enter the ZIP code(s) where you want to mail. The tool will display a map of all available carrier routes in that area.

Each carrier route is labeled (e.g., C001, C002, C003) and shows:

• Total residential addresses
• Total business addresses
• Average household income
• Average household age
• Average household size

Step 3: Select Carrier Routes

Click on individual routes to add them to your mailing. You can filter by demographics to narrow your selection. Each route typically covers 250-700 addresses — that's one mail carrier's daily delivery path.

The EDDM tool gives you a running total of selected addresses and estimated postage cost. You need a minimum of 200 pieces per route for EDDM Retail and 200 pieces per entry for BMEU.

Step 4: Design Your Mailpiece

Design your EDDM postcard or flat. This is where size requirements are critical — regular 4x6 postcards do not qualify for EDDM. Your piece must meet the oversized requirements (detailed in the next section).

Your design does not need individual addresses. Instead, you'll include a generic indicia area that says something like:

EDDM Retail Local Postal Customer

No name, no street address — just the generic "postal customer" designation.

Step 5: Print Your Postcards

Print your EDDM postcards through a commercial printer. Because the pieces are oversized, printing costs are higher than standard postcards for real estate. Most businesses use 14pt or 16pt cardstock for durability.

Order exactly the quantity you need based on your route selections plus a small overage (2-3%) to account for any damaged pieces during bundling.

Step 6: Bundle and Prepare for Drop-Off

This step trips up a lot of first-timers. You need to:

1. Sort pieces into route bundles — Each carrier route gets its own bundle
2. Add a facing slip — Print a facing slip from the EDDM tool for each bundle, placed on top
3. Secure with rubber bands — Two bands per bundle (one horizontal, one vertical)
4. Place in USPS-approved trays — Use flat trays available from your local post office

The facing slip identifies the route, piece count, and your mailing information.

Step 7: Drop Off at Your Local Post Office

Bring your bundled trays to the post office that serves the ZIP code(s) you selected. For EDDM Retail, you pay postage at the counter. For EDDM BMEU, you drop at a Business Mail Entry Unit.

USPS carriers then deliver your piece to every door on the selected routes over the following 7-14 business days.

EDDM Process Timeline

Compare that to automated direct mail platforms where you upload a list and the platform handles printing, addressing, and mailing — often with delivery in 5-10 days total.

EDDM Postcard Sizes and Requirements

One of the biggest mistakes people make with every door direct mail is assuming they can use standard-sized postcards. You can't. USPS has strict size requirements for EDDM mailpieces that are larger than regular mail.

Minimum Size Requirements

For a flat mailpiece (which includes EDDM postcards), the piece must meet one of these criteria:

• Exceeds one dimension of a letter: More than 6.125" high, OR more than 11.5" long, OR more than 0.25" thick
• Has a total area of 70+ square inches: The length times height must be at least 70 square inches

Most EDDM postcards satisfy the size requirement by being longer than 11.5" (the most common approach) or by meeting the 70 square inch area minimum.

Maximum Size

• 12 inches high x 15 inches long
• Maximum weight: 3.3 ounces

Common EDDM Postcard Sizes

*The 6.5" x 9" qualifies because it exceeds 6.125" in height, though many printers recommend going larger for better response rates.

Paper Stock Requirements

USPS requires EDDM postcards to be printed on card stock that is rigid enough to not bend easily. Industry standards:

• Minimum: 10pt card stock (most printers won't go below this)
• Recommended: 14pt or 16pt glossy card stock
• Premium: 16pt with UV or matte coating

Thicker stock increases printing cost but improves perceived quality and response rates. A flimsy postcard gets thrown away faster than a substantial one.

Bundling and Preparation Requirements

Each bundle for a carrier route must include:

• Facing slip on top (generated by the EDDM Online Tool)
• Pieces all facing the same direction (address side up)
• Secured with two rubber bands (one lengthwise, one widthwise)
• Maximum 100 pieces per bundle (split larger routes into multiple bundles)
• Placed in USPS flat trays (available free from your post office)

Label each tray with the route information. The post office will verify your bundles, count, and facing slips before accepting the mailing.

Every Door Direct Mail Cost Breakdown

Cost is the primary reason businesses consider EDDM — the postage discount is substantial compared to First-Class or even Standard presorted mail. But postage is only part of the equation. Let's break down every cost you'll encounter.

Postage Costs

EDDM Retail is the simplest option — you pay at the counter with no permit. EDDM BMEU requires an annual Business Mail Entry Unit permit ($280/year plus an annual mailing fee), but the lower per-piece rate adds up fast at volume.

Printing Costs by Size

Printing costs vary by postcard size, quantity, paper stock, and whether you use a local printer or an online service. Here are typical ranges:

Prices based on 14pt glossy card stock, full-color both sides. UV coating or matte finishes add $0.01-0.03/piece.

Total Cost Per Piece (Postage + Printing)

Here's the number that actually matters — your all-in cost per piece for EDDM Retail:

Volume Pricing Examples

Let's do the math on a complete EDDM campaign at different volumes using the most popular 6.5" x 12" size:

For EDDM BMEU, subtract about $0.02-0.03 per piece on postage but add the annual permit cost ($280+). At 10,000+ pieces per year, BMEU pays for itself.

Use the REmail ROAS calculator to model your expected return based on these costs and your anticipated response rates.

Hidden Costs to Consider

Beyond postage and printing, budget for:

• Design: $100-500 for professional postcard design (or DIY with Canva)
• Facing slips: Free to print from the EDDM tool, but you need a printer
• Rubber bands and trays: Minimal cost ($5-10), trays available free from USPS
• Time: Bundling 5,000 pieces takes 2-4 hours — factor in your labor cost
• Gas: Driving to the post office(s) serving your ZIP codes
• Waste factor: You're mailing to everyone, including renters and vacant properties

That last point — waste — is the hidden cost that doesn't show up in the per-piece math. If only 30% of recipients could ever be your customer, your effective cost per relevant impression is three times your per-piece cost.

For a deeper dive on direct mail economics, see the full direct mail cost and pricing guide.

How to Select EDDM Routes

Route selection is the most strategic part of every door direct mail. Since you can't target individual addresses, the routes you choose are your only targeting lever. Here's how to make it count.

Using the USPS EDDM Online Tool

The USPS EDDM tool at eddm.usps.com is your primary route selection interface. Here's a practical walkthrough:

1. Enter your target ZIP code

Type in the ZIP code and click Search. The tool displays a map with all carrier routes highlighted. Each route is color-coded and labeled (C001, C002, etc.).

2. Review route demographics

Click on any route to see:

• Residential deliveries: Number of residential addresses (this is your piece count)
• Business deliveries: Number of business addresses (optional to include)
• Total deliveries: Combined residential + business
• Average age: Average age of residents
• Average household income: Median income range
• Average household size: Number of people per household

3. Apply demographic filters

Use the left sidebar to filter routes by:

• Age range: e.g., 35-65 for homeowners most likely to sell
• Income range: e.g., $50,000-$150,000 for middle-market properties
• Household size: e.g., 2+ for family homes vs. apartments

These filters hide routes that don't match your criteria, making selection faster.

4. Select your routes

Click "Select" on each route you want to include. The tool tracks your running total of pieces and estimated cost.

Route Selection Strategies

There are two main approaches to selecting every door direct mail routes, and which you choose depends on your goals.

Saturation strategy (concentrated)

• Select ALL routes in a small area (1-3 ZIP codes)
• Goal: maximum brand awareness in a specific neighborhood
• Best for: real estate agents farming a community, local businesses establishing presence
• Pros: everyone in the area sees your piece, builds neighborhood recognition
• Cons: higher total cost, more waste on non-prospects

Selective strategy (spread out)

• Cherry-pick the best routes across multiple ZIP codes
• Goal: reach the highest-quality demographics
• Best for: businesses targeting a specific income bracket or age range
• Pros: better demographic targeting, lower waste
• Cons: less neighborhood saturation, harder to build area recognition

Filtering for Real Estate

If you're using EDDM for real estate, here's how to filter effectively:

• Household income $60,000-$200,000: Targets homeowners with enough equity and motivation to transact
• Average age 40-65: Higher homeownership rates and longer tenure (more equity)
• Household size 2+: More likely single-family homes vs. apartments
• Residential count 300+: Routes with enough volume to justify the effort

Remember, these are route-level averages — individual households will vary widely. This is the fundamental limitation of EDDM versus a targeted mailing list where you select individual property owners based on specific criteria.

Seasonal Considerations

Timing your EDDM drops matters. For real estate specifically:

• Spring (March-May): Peak home-buying season, highest response rates
• Early fall (September-October): Second-busiest real estate season
• January: New year motivation, "new year, new home" messaging
• Avoid: Late November-December (holiday mail volume buries your piece)

For other industries, align drops with your business seasonality — HVAC companies mail before summer and winter, landscapers mail in early spring, etc.

EDDM Retail vs EDDM BMEU

USPS offers two every door direct mail programs with different requirements and pricing. Here's a side-by-side comparison to help you choose.

When to Choose EDDM Retail

Go with Retail if:

• You're doing your first EDDM campaign and want simplicity
• You're mailing fewer than 5,000 pieces per campaign
• You don't want the commitment of an annual permit
• You're testing EDDM before committing to regular mailings
• You only mail to routes served by one post office

When to Choose EDDM BMEU

Go with BMEU if:

• You mail 10,000+ pieces per month consistently
• You need to mail more than 5,000 pieces per day to a single ZIP
• You want the lowest possible per-piece postage
• You mail to routes across many ZIP codes and want centralized drop-off
• You're already a regular USPS business mailer with existing permits

The breakeven point for the BMEU permit cost is roughly 10,000-15,000 pieces per year. At that volume, the postage savings ($0.013-0.026/piece) cover the annual permit fees.

EDDM vs Targeted Direct Mail for Real Estate

This is the question I get most from real estate investors: should you use every door direct mail or targeted lists? The answer depends on your strategy.

I wrote a detailed comparison in the EDDM vs targeted direct mail guide, but here's the essential breakdown.

The Core Difference

EDDM mails to every address on a route — homeowners, renters, vacation homes, vacant lots, businesses (if you choose to include them). You're casting a wide net.

Targeted direct mail mails to specific property owners who match criteria you define — absentee owners, tax delinquent properties, pre-foreclosure owners, high-equity homeowners, or whatever list you build or purchase.

Cost Comparison

Look at that last row carefully. Even though targeted mail costs 2-3x more per piece, it often produces a lower cost per response because you're only reaching people who might actually do business with you.

When EDDM Makes Sense for Real Estate

Every door direct mail works for real estate in these specific scenarios:

1. Real estate agent neighborhood farming: You want every homeowner in a neighborhood to know your name. Brand awareness across the entire area is the goal.

2. "Just Sold" or "Just Listed" announcements: Sharing recent activity with the surrounding neighborhood. Every neighbor is a potential prospect.

3. Geographic farming for investors: You've identified a neighborhood with high turnover or distressed properties and want saturation coverage.

4. New market entry: You're entering a new market and want broad awareness before narrowing to targeted campaigns.

5. Property management tenant acquisition: Marketing available rentals to everyone in the surrounding area.

When Targeted Mail Is Better

For most real estate investors, targeted direct mail outperforms EDDM:

• Wholesaling: You need motivated sellers, not random homeowners. A targeted list using PropStream data dramatically outperforms EDDM.

• Fix-and-flip lead generation: You want distressed properties, high equity, or tired landlords — characteristics EDDM can't filter for.

• Buy-and-hold acquisitions: Targeting absentee owners with long ownership tenure is impossible with EDDM.

• Any campaign where response rate matters more than reach: If your deals depend on getting motivated sellers to call, spend more per piece to reach the right people.

If you're considering EDDM for investor marketing, I'd strongly recommend running the numbers in the direct mail ROAS calculator with realistic response rates for both approaches. The math usually favors targeted mail for investor campaigns.

For help choosing the right direct mail processor for either approach, see our processor comparison guide.

EDDM for Real Estate: Specific Use Cases

Let's get practical about how different real estate professionals can use every door direct mail effectively.

Real Estate Agents: Neighborhood Farming

This is the single best use of EDDM in real estate. As an agent, your goal is to be the first name people think of when they're ready to buy or sell. EDDM lets you saturate a farming area affordably.

Effective EDDM campaigns for agents:

• Monthly or bi-monthly market update postcards
• "Just Sold" postcards showing nearby sales with your name attached
• Seasonal home maintenance tips with your branding
• Home valuation offers ("Find out what your home is worth")
• Community event promotions

Strategy: Pick 3-5 carrier routes in your target farming area (1,500-3,000 homes). Mail consistently every 4-6 weeks. It takes 6-12 months of consistent EDDM to build name recognition, but agents who stick with it often become the dominant brand in their farm area.

Real Estate Investors: Geographic Farming

Some investors use EDDM for geographic farming — targeting entire neighborhoods where they want to buy properties. This can work when:

• The neighborhood has a high percentage of distressed or aging properties
• Property values are in your target range
• The area has high homeownership rates (check route demographics)
• You're willing to accept a lower response rate in exchange for lower cost per piece

EDDM investor postcards should include:

• "We Buy Houses" messaging
• A clear phone number (use a tracking number specific to this campaign)
• A QR code or unique URL for response tracking
• Your cash offer value proposition
• Social proof (homes purchased, years in business)

Property Managers: Tenant Acquisition

Property managers can use EDDM to market available units to residents in surrounding neighborhoods. This works well for:

• Large apartment communities advertising to nearby renters
• Property management companies promoting their rental portfolio
• New construction or renovated units seeking first tenants

When NOT to Use EDDM

Be honest with yourself about whether EDDM is right for your situation. Skip EDDM if:

• You need to reach absentee owners specifically — EDDM can't distinguish owner-occupied from renter-occupied
• You're targeting a niche list (tax delinquent, pre-foreclosure, probate) — these require targeted lists
• Your budget is under $500 — the oversized printing requirement makes small EDDM runs expensive per piece
• You need fast delivery — EDDM takes 7-14 days vs. 2-5 for First-Class
• You need response tracking by address — since there are no individual addresses, you can't track who received what

For these scenarios, explore targeted direct mail strategies that let you reach specific property owners with personalized messaging.

EDDM Tips and Best Practices

After years of sending direct mail (both EDDM and targeted), here are the practices that separate successful campaigns from wasted money.

Design Tips for EDDM Postcards

1. Use the extra space wisely

EDDM postcards are bigger than standard mail — that's both an advantage and a challenge. Don't fill every inch with text. Use the space for:

• A large, attention-grabbing headline
• One dominant image
• A clear call-to-action
• Plenty of white space

2. Front-load your message

Most people decide in 2-3 seconds whether to read or trash a mailpiece. Put your most compelling offer on the front, above the fold.

3. Include one clear CTA

Don't give five options (call, text, email, visit the website, scan the QR code). Pick one primary action and make it impossible to miss.

4. Use both sides

The front grabs attention. The back delivers details. Many EDDM postcards waste the back side with too little information. Use it for:

• Testimonials or social proof
• Detailed offer terms
• A map of your service area
• A secondary CTA for people who want more info before acting

Tracking Responses Without Individual Addresses

Since EDDM doesn't use individual addresses, you need alternate tracking methods:

• Unique phone numbers: Use a call tracking number specific to each EDDM campaign or route. Services like CallRail cost $30-50/month and tell you exactly which campaign drove each call.

• QR codes: Generate a unique QR code for each campaign that links to a landing page. Track scans to measure engagement.

• Unique landing page URLs: Use a custom URL (e.g., yourdomain.com/spring-offer) that's only printed on your EDDM pieces. Track visits to that page.

• Coupon codes or offer codes: Include a unique code recipients must mention or enter. Simple and effective.

• "How did you hear about us?" tracking: Train your team to ask every inbound call how they found you.

Use multiple tracking methods simultaneously. Not everyone will scan a QR code — some will just call the number. Capture every response channel.

Timing Your Drops

Mail delivery day matters. USPS doesn't guarantee a specific delivery day for EDDM, but you can influence timing by when you drop off:

• Drop off Monday-Tuesday: Most likely delivered Thursday-Saturday of the same week or early the following week
• Avoid dropping off Thursday-Friday: Your mail sits over the weekend and competes with Monday's heavy mail volume
• Midweek delivery is ideal: Tuesday-Thursday mailbox competition is lower than Monday or Saturday

Campaign frequency matters more than individual timing. One EDDM drop won't move the needle. Plan for at least 3-6 drops over 3-6 months. Consistent presence builds recognition and trust.

Testing Strategies

Here's something most EDDM guides miss: test routes, not just designs.

• A/B test routes: Mail the same design to different routes and compare response rates. This tells you which demographics respond best.
• A/B test offers: Mail different offers to similar routes. Use different tracking numbers for each.
• A/B test sizes: Try a 6.5x12 and a 9x12 to the same demographic profile and measure which pulls better.
• Track and iterate: After your first 3 campaigns, you should know which routes, offers, and sizes perform best. Double down on winners.

EDDM Mistakes to Avoid

Mailing once and expecting results. Direct mail is a frequency game. One mailing has a tiny response rate. Five mailings to the same area over 6 months compounds recognition and trust.

Choosing routes by size only. A route with 700 addresses isn't better than one with 300 if the demographics don't match your customer. Pick routes based on fit, not just volume.

Skipping the bundling requirements. The post office will reject improperly bundled EDDM mail. Follow the facing slip, rubber band, and tray requirements exactly. Ask your local postmaster for a quick walkthrough if it's your first time.

Not calculating cost per response. Per-piece cost is misleading. What matters is how much you spend to get one person to respond. Track this religiously.

Using EDDM when targeted mail is the better tool. If you can define your ideal recipient by specific property characteristics, targeted direct mail will almost always outperform EDDM on cost per lead.

Frequently Asked Questions

What is Every Door Direct Mail (EDDM)?

Every Door Direct Mail (EDDM) is a USPS program that lets you send mail to every residential address on a postal carrier route without needing a mailing list or individual addresses. You select routes by ZIP code and demographics, and USPS delivers to every door on those routes. It's designed for local businesses that want to reach everyone in a geographic area affordably, with postage starting at just $0.197 per piece.

How much does Every Door Direct Mail cost?

EDDM postage costs $0.223 per piece through the USPS Retail program (no permit needed) or approximately $0.197-0.210 through EDDM BMEU (which requires a business mail entry permit at $280/year). When you add printing costs for oversized postcards, total cost per piece is typically $0.30-0.60 depending on postcard size, quantity, and paper stock. A 5,000-piece EDDM campaign with 6.5x12 postcards runs approximately $2,000-2,500 all-in.

What size postcards can I use for EDDM?

EDDM requires oversized mail that exceeds standard letter dimensions. The minimum is 6.125" x 11.5" (or a total area of 70+ square inches with at least one dimension exceeding letter size). Maximum dimensions are 12" x 15". Standard EDDM postcard sizes are 6.5x9, 6.5x12, 8.5x11, and 9x12. Regular 4x6 postcards do not qualify for Every Door Direct Mail — that's one of the most common mistakes first-time EDDM users make.

Can I use EDDM for real estate investing?

EDDM can work for certain real estate strategies but has significant limitations for investors. Since it mails to every door on a route, you cannot target specific property owner types — absentee owners, tax delinquent properties, pre-foreclosure, high equity, or any other motivated seller criteria. EDDM works better for real estate agents doing neighborhood farming or investors doing broad geographic awareness campaigns. For targeted motivated seller campaigns, traditional direct mail with curated property lists is more cost-effective even at a higher per-piece price.

How do I select EDDM routes?

Use the USPS EDDM Online Tool at eddm.usps.com. Search by ZIP code to see all available carrier routes on a map. Each route shows residential count, business count, average household income, age, and size. Filter routes by demographics to match your target audience. Click to select routes, and the tool tracks your piece count and estimated postage. Each carrier route covers one mail carrier's delivery area, typically 250-700 residential addresses.

What's the difference between EDDM Retail and EDDM BMEU?

EDDM Retail is the simpler option: no permit required, pay at the post office counter, up to 5,000 pieces per day per ZIP code, at $0.223/piece. EDDM BMEU (Business Mail Entry Unit) requires an annual USPS permit ($280/year plus annual mailing fee) but offers lower postage rates ($0.197-0.210/piece), no daily volume limits, and the ability to drop ship to multiple USPS facilities. Choose Retail for occasional mailings under 5,000 pieces and BMEU for regular mailings over 10,000 pieces per month.

How long does EDDM take to deliver?

Every Door Direct Mail is delivered as Marketing Mail (Standard Mail), which takes 7-14 business days from your post office drop-off. This is significantly slower than First-Class mail (2-5 business days). Plan your campaigns with this longer timeline — if you're promoting a time-sensitive event or need rapid delivery, targeted First-Class direct mail is the better choice. From start (route selection) to delivery (mailbox), plan for a total of 2-4 weeks.

Is EDDM cheaper than regular direct mail?

On a per-piece basis, yes — EDDM postage ($0.22) is dramatically cheaper than First-Class ($0.73). But the full picture is more nuanced. EDDM requires oversized postcards that cost more to print than standard real estate postcards. More importantly, since EDDM mails to everyone (including non-prospects), your cost per qualified response is often higher than targeted mail. If 70% of your EDDM recipients could never be your customer, you're effectively paying three times your per-piece cost to reach each actual prospect. Run both scenarios through the ROAS calculator with your numbers.

Getting Started with Direct Mail

Every Door Direct Mail is a powerful tool for the right situation — local businesses with broad audiences and geographic targeting needs. The low postage rate and elimination of mailing lists make it accessible for businesses of any size.

But it's not the only option. For real estate investors and anyone who benefits from reaching specific people rather than every person, targeted direct mail delivers better ROI despite the higher per-piece cost.

Here's my recommendation:

If you're a real estate agent doing neighborhood farming, EDDM is a strong starting point. Combine it with consistent branding and 6+ months of repetition.

If you're a real estate investor looking for motivated sellers, start with targeted lists and direct mail automation software. You'll reach the right people at the right time with the right message — and your cost per deal will be lower.

If you want to test both approaches, REmail can help. We offer both EDDM fulfillment and targeted mail campaigns with full tracking and analytics. Start with a test of 1,000-2,000 pieces and let the data tell you which approach works for your market.

View our pricing to see current rates for EDDM and targeted direct mail campaigns, or calculate your expected ROI before your first drop.